The transformation of a musician into an actual artist typically involves several elements: 1. Creativity: Artists in music often push...

1. Build a Strong Musical Portfolio: Before seeking a booking agent, ensure you have a polished and professional music portfolio. This...

Perfection is impossible. Excellence is achievable. This is an important distinction for musicians to make. Striving for perfection can...

Every day, I talk with people who - through no fault of their own because no one has taught them - lack the basic skills needed for the...

1. Find your niche and establish your unique sound. 2. Build a robust online presence through social media and a professional website. 3....

Assessing your career as a musician involves several key factors: 1. Skill Level: Evaluating their musical abilities, technique, and...

Radio airplay is still essential for country artists. It is one of the most effective ways to reach a large audience and get your music...

1. Consider radio promotion services: Hire a radio promotion company or independent promoter with established relationships in the...

Do you want to grab Gen Z's attention with your music? Try these steps: 1) Highlight the genre's diversity. Country music is not just...

Surprised? It’s not me saying it. It’s the very well-respected Edison Media Research team. So, what does this mean for you as a Country...

I was recently turned on to the work of Ted Gioia, who posts on Substack as The Honest Broker. After reading some entries, I believe he’s...

From the latest CMA research data, some interesting information about the Country consumer. First up, over 129 MILLION adults listen to...

I know you're thinking, Pareigis, you're hyping Country radio and how effective it is at breaking artists because that's the business...

From the Billboard business section, 3/30/20: "Christian/gospel and country genres bounce back, while rock, Latin and hip-hop continue to...

Now is the BEST time to send new music to radio. How can I type that in the face of a pandemic? Well, we’re all at home, we’re working...

I'm glad you asked! Nine North Records Label Group's handpicked staff brings over 150 years of combined experience in radio and records...

As the guy who started this company, I'm most often asked," “what do you guys do exactly?” with a close runner-up being, "what is a...